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smartmaxSmartmax is an innovative brand that allows kids to construct and explore magnetism in a safe and fun way. Kids can build big or small structures using their unique system of rods, curves and balls. Named 2010 Toy of the Year when it was first introduced in the Netherlands, SmartMax is carefully designed to meet and exceed the world’s toughest safety requirements, including giant-sized, non-swallowable 3cm diameter metal balls and inaccessible magnets encased in specially sonic-welded bars.

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